Wednesday, 22 February 2012

How do you attract/ address your audience?

As 70 per cent of people would buy the magazine, on the spur of the moment, which meant that, making the front cover had been the most important target in order to attract the audience. The magazine would need to eye catching, which in my case had been done through the use of special affects. Furthermore, the magazine would be need colourful, as the result I have a wide range of colours but still had  considered of not making the magazine too inappropriate. 
The price also plays a part in attracting the audience. The price for BPM is relatively cheap- under five pounds, which is affordable to the target audience from wide range of economic backgrounds. However, on the other hand, some people would consider five pound and a lot of money, which meant that It was up to me to make sure that the money would not be waste
The content of BPM does not only cover, everything about house and electro music. It also concentrates on fashion, a little bit of television and online industry, as you would see you on the content page. As the target audience is 16-23, which covers a wide range of year  groups, it is important to address the content in the appropriate way by not including foul language.
What really would help BPM to attract the readers, and provide them with the competitive advantage is concentrating on the bands and artists which specialise on the genre of the magazine. In my case, the biggest interview would be with Swedish House Mafia, who are very demanded amongst the house music, and other DJ’s include David Guetta, DJ Tiesto, etc.- which could be all seen on the front cover. The image itself is unique in the sense that it is ordinary. As the result, this would describe the readers and their personalities.

As mentioned I have undertaken a lot of research before starting the project, but also throughout the process of making the pages. The purpose of improving on each of the drafts, is to make sure that the page would be perfect, without any little mistakes.



Through the use of rhetorical questions, little games and quizzes that are especially being set up to satisfy the customers and make BPM more interesting.

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Before even strating the project of creating three pages, I have undertaken a small research in order to find what my potential customers would be interested in. As you can see, these are the aspects which help attract the audience, by looking at the powerpoint:

  • price
  • artists that are included
  • how often the magazine is being published, its important to make it too often as some people would not afford and the content would become weak and boring.
  • If there are freebies invloved- what would they be?
  • Subgenres of the magazine

Monday, 20 February 2012

What have you learnt about technologies from the process of constructing media product?

Loooking back at your preliminary taskWhat do you feel you have learnt in the progression from it to the full product?

Throughout the year, I have certainly strongly felt that there had been a positive progress present, which lead to the improvement of the final product. As we can see, below, are the final versions of two magazines, at the top, is student's magazine, which I have created earlier on the year, on after that, is music magazine, which has been created by using all the skills and experience that have been learnt over the months.



















As we can see, the front cover of the music magazine does not only look more professional but also vastly concentrates on the target audience. As mentioned, I have undertaken some research in order to find out what the potential would be interested, whilst, in comparison, with the school magazine, no extra work had been done.

When I started to use Photoshop, I hadn't used it before creating the three pages for the music magazine. This means that I was able to transform my experience, and learnt from my mistakes in order to make it as good as it is. The quality of photos, had to be high in order to make sure that no marks would be lost. In order to make high quality photographs I had to use a professional camera and I found out as much as I could about how to take good photographs.

Furthermore, due to the greater use of technology, I have found some websites which have not used before, and they include Dafunk, Dafont, through the use of these websites I was able to make the pages look more interesting and unique to a certain extend.

For the preliminary work, not much blogging was done, in comparison with the work for the music magazine. I have made sure that I have blogged regularly and shown the development of my work throughout.  I have also used Slideshare, in order to transform my powerpoints online.

To conclude, I would like to outline that, for sure, I have improved my technological skills and this would help me with the future tasks.